A New Special issue of the Journal of Modern Periodical Studies on the topic ‘REFRACTIONS OF MASS CULTURE: MODERNIST PRINT MEDIA, PERIODICAL CULTURES, AND THE LOGIC OF MULTIPLICATION’, edited by Lilean Buhl, Sabrina Czelustek and Ruth Mayer, has just been published.
In my contribution, I re-examine Little Review editor Margaret Anderson’s engagement with the form and function of promotional discourse to show that, rather than suspending the tension between art and advertising, Anderson continually sought to shape her magazine’s relationship with commercial mass culture into a compromise on her own terms.
you Can Read the Article HERE.
Evi Heinz 